Soul Lao's food packs the comfort of home and the wild thrill of a new adventure all in one bite. Their dishes are the result of recipes passed down through generations, reflecting their culture and roots. The food truck boldly features an illustration of a Lao village with chef Eric Phothisanh dressed in a traditional headscarf. Emblazoned across his chest is a tattoo of the word family which perfectly describes the heart of every dish that Soul Lao serves. 
Role: Design, Illustration, Art Direction, Website, Styling / Photography: Teeko Yang
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